My passion is information and the person seeking it. My body of work emphasizes the balance between user interface, innovative design, and current technology resulting in a highly effective user experience. With over a decade of professional experience designing and developing complex financial web applications, business sites, and brand identities, I am able to strategize and streamline the integration of front-end design and back-end technology.

As a creative usability expert, I employ a "user-centric" approach where the brand and layout work together with technology to create a natural aesthetic user experience. I work with personas and scenarios to drive meaning into development.